dikshapatel

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In web development, SEO (Search Engine Optimization) is a process in which a website is structured, coded, and designed in such a way that search engines—such as Google—can easily crawl, index, and understand its content. This leads to improved organic rankings and increases the website's visibility to a wider audience. Its primary objective is to enhance user experience, site speed, and structural integrity, thereby maximizing the volume of traffic directed to the website.