FirstFun's strategy game Last War: Survival has achieved a remarkable milestone, surpassing $2 billion in lifetime player spending on mobile platforms. The achievement was reached on February 15th, 2025, with the game continuing to thrive across the App Store and Google Play, thanks to a record-breaking month in January.

Last War: Survival launched globally in August 2023, initially generating modest earnings of $287,000 in its first month. However, the game’s financial performance quickly ramped up, with spending reaching $592,000 by September. By October 2023, the game crossed the $1 million mark in monthly earnings, signaling the start of its rapid growth.

The game reached its first billion in player spending by September 2024 and has continued to set records since. January 2025 marked its highest earnings month, with $212 million in player spending, followed by a solid February performance that’s on track to surpass previous highs.

A significant contributor to Last War’s success is the US market, accounting for 33% of global earnings, with South Korea and Japan following closely behind. The game’s blend of hypercasual gameplay and 4X strategy mechanics, combined with strategic advertising and fresh in-game features, has played a key role in its explosive popularity.

As 2024 saw strategy games surpass RPGs in consumer spending, Last War stands out as one of the prime examples of this shift, solidifying its place as one of the top-earning mobile titles.

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